Manifesto

Every agency since the beginning of agencies preaches

DIVERSITY.
EQUALITY.
OPPORTUNITY.

They scream the word.

Pitch the word.

But when it comes down to it, they don't live the word.

"We believe in diversity," they say.

But then hire the same old same.

A walk down the halls of white washed walls reveals the truth that needs to change.

The truth that we can change. (But actually change.)

To offer a different look.

A different voice.

A different way of doing the same thing, the same way, that’s been done way too long.

To hold a mirror up to reality.

To give this colorful and beautiful world what it needs.

What it's looking for.

Stories told by people who look just like them.
Sound just like them.
Come from places and pasts just like theirs.

The industry is evolving, and we’re here to help agencies and brands not just talk about diversity.

But be about diversity.

We’re here to turn dinosaurs into trailblazers.

Trailblazers who give a shit.

We're not here to fill a quota. Or check a box. Or help anyone do the same.

We’re here to change the game.
and we’re here to be seen.